Running a small business, you’ll find there are a multitude of moving parts – many of which you are unable to handle. 

Maybe you lack the skills or expertise to perform such tasks; or maybe it makes no sense to do so.

Sooner or later, almost every small business owner feels compelled to look externally for skilled labour. But before you do so, you need to weigh up the pros and cons.

Why you should outsource

Leverage years of experience

Rather than adopting a trial and error attitude to specialised services like graphic design, content management and IT services, hiring a trained professional with years of experience guarantees better-quality product delivery.

Prioritise core business

Focus on the more critical aspects of your small business: brainstorming new ideas, negotiating deals and improving customer relations. Build your business by focusing on your strengths, rather than spending valuable man-hours on tasks out of your scope.

Time is money

We mean this literally. Time spent on bookkeeping, blog writing or learning to code is time that could have been spent on making sales or meeting clients. While choosing to do it all yourself might seem like a way to save money, it will probably cost you money in the long term.

Potential risks to consider

Finding quality is hard

New small business owners without any experience in searching for high-quality professionals may have to play the guessing game before landing the right fit.

Immediate cash outflow

The benefits of outsourcing work to skilled professionals may not be immediate – and for a small business struggling with cash flow, it might seem risky to spend real money today for an uncertain benefit tomorrow.

Training wheels

Even though these professionals are supposedly experts in their field, you might have conflicting visions for your project. As is often the case, you may still be required to train your contractors at the start of their employment, to ensure they are the right fit going forward.

Want to outsource your marketing? Hunter & Scribe specialises in content marketing, web development and graphic design for small businesses. Contact us at [email protected].