If you want customers to take your small business seriously, you need to get a well-designed logo.
Your logo doesn’t need to be complicated, nor does it need to be an artistic masterpiece. But it does have to look professional.
Logos are one of the first things customers notice when they research a business. An attractive logo reassures customers; an unprofessional logo makes them question your credibility.
“If this business can’t even get its logo right, what else is it going to stuff up?” customers will wonder.
A great logo, on its own, won’t make you sales; but a bad logo can cost you sales.
Here’s another reason why you should get a great logo – it’s a one-off investment. So you spend the money once but you get the marketing boost forever.