Content Writing
How to write content that turns website visitors into paying clients
Your website gets traffic. People land on your pages, scroll through your services, and perhaps read a blog post or two.
We can help you if:
Website Content Writing
Blog Writing Services
Customers are secretly visiting your website to research and compare you with your rivals. Blogs are a great way to instantly prove your expertise.
Social Media Content Writing
Your potential clients are on social media, so you should be too. The more content you publish, the more of a trusted expert you’ll become.
Newsletter Writing Services
Your rivals are sending email newsletters to your customers. So you should too. Regular newsletters are a great way to stay front-of-mind.
Email/EDM Writing
If you want to generate new business from old clients, you need to send them regular emails. That way, you’ll always be front-of-mind.
Media/PR Writing Services
Media coverage can turbocharge your credibility. So how do you get it? Step one is to send a well-written media release to targeted publications.
Ebook Writing Services
You can use ebooks as lead magnets, or email them to potential clients at the first point of contact, to prove your expertise and overcome objections.
Case Studies Writing Services
You need to prove to potential clients you’ve solved problems just like theirs for people just like them. How? With clever case studies.
Award Submission Writing Services
Being nominated for an award is a huge thrill. To get shortlisted, you’ll need to provide a persuasive, well-written submission.
Book Writing Services
You want to publish a book … but you don’t have the time or skill to write it. Don’t worry. You can get an expert writer to ghost-write your book for you.
Editing Service
You’ve written an important document … but you know it can be improved. Get a professional writer to edit the document, so it becomes more enticing.
Template Letter Writing Services
You know those 10 or 20 emails you keep sending? Get a professional to write template letters for you and copy/paste when the need arises.
Copywriting Services
You want to publish a book … but you don’t have the time or skill to write it. Don’t worry. You can get an expert writer to ghost-write your book for you.
SEO Writing Services
You’ve written an important document … but you know it can be improved. Get a professional writer to edit the document, so it becomes more enticing.
Product Description Services
You know those 10 or 20 emails you keep sending? Get a professional to write template letters for you and copy/paste when the need arises.
I serve a really sophisticated, educated client base, which means they naturally expect top-quality work. That's why it's important my content marketing is of the same standard. I'm pleased to... read more
Nick ParkI’ve received so much valuable marketing advice from Hunter & Scribe over the past year. Because they work with other financial advisers, they've got a lot of knowledge about my... read more
EWS IFAI came away super impressed and very satisfied after engaging Nick to create all the copy writing for my new website and updated LinkedIn profile.Nick's style is easy going and... read more
Darren GorrelGREAT COMPANY.. Highly recommended. These guys made it easy for me to create regular content. Thanks guys.
Serge FikirHunter & Scribe have been providing website blog and LinkedIn content for our business. We explained our target market and point of difference at the start of the engagement, which... read more
Dean RushtonHunter & Scribe pulled together a newspaper article for us on short notice and did a cracking job - thanks!
Greg BloomGetting really clear on the specific problem you’re trying to solve.
Recommending a solution tailored to your specific goals and audience.
Writing quality content that matches your brief and solves your problem.
Traditional advertising takes a ‘sell, sell, sell!’ approach and tries to seal the deal immediately – like asking someone to marry you on the first date. By contrast, content marketing focuses on educating clients over the long-term as a way of positioning the business as a trusted expert – so when you eventually propose marriage, they’re much more likely to say yes.
Write about topics your clients consider relevant and interesting. That will generally be a mix of industry news and general advice.
The more content marketing you publish, the more visibility and credibility you’ll achieve, and therefore the more leads you generate. So you should try to do as much content marketing as possible.
Click hereﾠto read reviews from other Australian property and finance professionals.
Your website gets traffic. People land on your pages, scroll through your services, and perhaps read a blog post or two.
Trust doesn’t happen by accident. When consumers evaluate the merits of finance and property professionals, they make decisions based on more than qualifications and experience.
Most copywriting in the property and financial sectors sounds the same.