
How to write confidently about numbers and money
Numbers make people nervous. You work in finance or property, so numbers are a second language for you. But not for ordinary people.
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Customers are secretly visiting your website to research and compare you with your rivals. Blogs are a great way to instantly prove your expertise.
Your potential clients are on social media, so you should be too. The more content you publish, the more of a trusted expert you’ll become.
Your rivals are sending email newsletters to your customers. So you should too. Regular newsletters are a great way to stay front-of-mind.
If you want to generate new business from old clients, you need to send them regular emails. That way, you’ll always be front-of-mind.
Media coverage can turbocharge your credibility. So how do you get it? Step one is to send a well-written media release to targeted publications.

Ebook Writing Services
You can use ebooks as lead magnets, or email them to potential clients at the first point of contact, to prove your expertise and overcome objections.

Case Studies Writing Services
You need to prove to potential clients you’ve solved problems just like theirs for people just like them. How? With clever case studies.

Award Submission Writing Services
Being nominated for an award is a huge thrill. To get shortlisted, you’ll need to provide a persuasive, well-written submission.

Book Writing Services
You want to publish a book … but you don’t have the time or skill to write it. Don’t worry. You can get an expert writer to ghost-write your book for you.

Editing Service
You’ve written an important document … but you know it can be improved. Get a professional writer to edit the document, so it becomes more enticing.

Template Letter Writing Services
You know those 10 or 20 emails you keep sending? Get a professional to write template letters for you and copy/paste when the need arises.

Copywriting Services
You want to publish a book … but you don’t have the time or skill to write it. Don’t worry. You can get an expert writer to ghost-write your book for you.

SEO Writing Services
You’ve written an important document … but you know it can be improved. Get a professional writer to edit the document, so it becomes more enticing.

Product Description Services
You know those 10 or 20 emails you keep sending? Get a professional to write template letters for you and copy/paste when the need arises.
Hunter & Scribe pulled together a newspaper article for us on short notice and did a cracking job - thanks!
Hunter & Scribe helped me write an award submission for the annual Top 50 Small Business Leaders award. Their submission was so good that I managed to win! Some of... read more the award questions were really challenging, but Hunter & Scribe managed to identify the key information that was likely to impress the judges, and then present that information in a way that was 100% accurate while also highlighting my value. It was such a thrill to be named as one of Australia's top 50 small business leaders, and I know this honour is going to significantly increase my credibility and give my company a major marketing boost.
An absolute pleasure to work with Hunter & Scribe! The specificities in our brief were carefully taken note of by Kim who carried the themes through so well, delivering engaging... read more social media content for our little brand. The work was done promptly, professionally and in a natural style that really matches our identity. Highly recommend!
A quick recommendation for the team at Hunter & Scribe who have been helping me with social media content. I like how rigorous their writing is and how they always... read more manage to find interesting, relevant topics, without me needing to do any of the work.
Hunter & Scribe have been providing website blog and LinkedIn content for our business. We explained our target market and point of difference at the start of the engagement, which... read more is how they're able to create content that is relevant to our audience. One really valuable part of their service is that they do their research and are across all the latest market data, so their content is always rigorous and fact-based.
GAP Business Loans is a flexible, niche lender that helps mortgage brokers and their clients get great outcomes. We've discovered that once brokers hear about us, they're very receptive to... read more our offer, so it's important for us to get in front of more brokers. Hunter & Scribe have helped us with that, by writing excellent media releases that have secured us valuable media coverage with key publications. Their knowledge of the mortgage broking industry and their media experience really shine through.
Posted on luisa perezTrustindex verifies that the original source of the review is Google. I attended Nick Bendel’s presentation on writing business books and found it incredibly valuable. He clearly walked through the entire process, from the strategic benefits of having your own book through to practical, efficient ways to get it written. A very insightful session for anyone considering it.Posted on Annette DavisonTrustindex verifies that the original source of the review is Google. I love reading Nick's marketing tips on LinkedIn. I've learnt a lot about writing and communications from him. Tips are always succinct, useful and highly transferable.Posted on Roy KowarskiTrustindex verifies that the original source of the review is Google. The next time I encounter an entrepreneur who needs help ghostwriting a book, Nick Bendel will be the first person I think of. I attended his recent presentation about how to write business books and liked his approach. I could definitely see how it would be effective.Posted on Vincent WilliamsonTrustindex verifies that the original source of the review is Google. We used Nick to help us with some award submissions. He was clear about the process and great to work with.Posted on Sam KitchenTrustindex verifies that the original source of the review is Google. We were struggling for a long time to give our clients interesting financial news. Either it was too technical or dull. After working with Hunter and Scribe, I am proud to say that our presentations are insightful and fun. We get great feedback from our clients. I highly recommend Hunter and Scribe.Posted on lizbooth relocatingu.com.auTrustindex verifies that the original source of the review is Google. I worked with Hunter & Scribe to sharpen my content strategy and get a clear plan in place for my social media. They really understood my industry, helped me find my voice online, and gave me a framework I could run with. If you're a business owner who knows they should be more visible but aren't sure where to start, these guys make it easy.Posted on Adam D'AngeloTrustindex verifies that the original source of the review is Google. Niche Advisory used Hunter & Scribe to create a capability statement and were pleased with their workPosted on Navin ChandraTrustindex verifies that the original source of the review is Google. I recently worked with Nick from Hunter & Scribe and couldn’t be happier with the experience. Nick’s understanding of the property industry really stood out — he didn’t just write content, he genuinely understood the audience and how to communicate effectively. The quality of the writing was excellent — clear, engaging and tailored exactly to what I needed. On top of that, Nick was easy to deal with, open to feedback, and delivered everything on time. If you’re looking for content that actually adds value to your business, I’d highly recommend Nick and the team at Hunter & Scribe.Posted on Dan CrawfordTrustindex verifies that the original source of the review is Google. I've been working with Nick Bendel at Hunter & Scribe for about two years now, and the quality of content has been consistently excellent. Nick has a great knack for taking complex topics in the property and finance sectors and making them engaging for our audience. He is professional, highly reliable and a vital part of our content strategy. Highly recommended!Posted on Matt DimosTrustindex verifies that the original source of the review is Google. Nick and his team have a great ability to take complex lending topics and turn them into clear, engaging content that actually resonates with clients.
Getting really clear on the specific problem you’re trying to solve.
Recommending a solution tailored to your specific goals and audience.
Writing quality content that matches your brief and solves your problem.































Traditional advertising takes a ‘sell, sell, sell!’ approach and tries to seal the deal immediately – like asking someone to marry you on the first date. By contrast, content marketing focuses on educating clients over the long-term as a way of positioning the business as a trusted expert – so when you eventually propose marriage, they’re much more likely to say yes.
Write about topics your clients consider relevant and interesting. That will generally be a mix of industry news and general advice.
The more content marketing you publish, the more visibility and credibility you’ll achieve, and therefore the more leads you generate. So you should try to do as much content marketing as possible.
Click hereᅠto read reviews from other Australian property and finance professionals.

Numbers make people nervous. You work in finance or property, so numbers are a second language for you. But not for ordinary people.

Your blog could be your most effective marketing tool or your biggest waste of time.

Your potential clients are already on LinkedIn – which means you can reach them directly without spending money on ads.
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