
How to balance professionalism and personality with your social media posts
Your social media channels are often the first place a potential client forms an opinion about you.
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Customers are secretly visiting your website to research and compare you with your rivals. Blogs are a great way to instantly prove your expertise.
Your potential clients are on social media, so you should be too. The more content you publish, the more of a trusted expert you’ll become.
Your rivals are sending email newsletters to your customers. So you should too. Regular newsletters are a great way to stay front-of-mind.
If you want to generate new business from old clients, you need to send them regular emails. That way, you’ll always be front-of-mind.
Media coverage can turbocharge your credibility. So how do you get it? Step one is to send a well-written media release to targeted publications.

Ebook Writing Services
You can use ebooks as lead magnets, or email them to potential clients at the first point of contact, to prove your expertise and overcome objections.

Case Studies Writing Services
You need to prove to potential clients you’ve solved problems just like theirs for people just like them. How? With clever case studies.

Award Submission Writing Services
Being nominated for an award is a huge thrill. To get shortlisted, you’ll need to provide a persuasive, well-written submission.

Book Writing Services
You want to publish a book … but you don’t have the time or skill to write it. Don’t worry. You can get an expert writer to ghost-write your book for you.

Editing Service
You’ve written an important document … but you know it can be improved. Get a professional writer to edit the document, so it becomes more enticing.

Template Letter Writing Services
You know those 10 or 20 emails you keep sending? Get a professional to write template letters for you and copy/paste when the need arises.

Copywriting Services
You want to publish a book … but you don’t have the time or skill to write it. Don’t worry. You can get an expert writer to ghost-write your book for you.

SEO Writing Services
You’ve written an important document … but you know it can be improved. Get a professional writer to edit the document, so it becomes more enticing.

Product Description Services
You know those 10 or 20 emails you keep sending? Get a professional to write template letters for you and copy/paste when the need arises.
Hunter & Scribe are the perfect partner to assist with my social media interaction with customers. I no longer have to spend a disproportionate part of my day trying to... read more have my voice heard online. Hunter & Scribe help me post engaging material that is relevant to my target audience, resulting in my business's exponential growth.
Hetherington have a sophisticated database who value receiving informative and well-written content. We used to send out a regular newsletter but struggled to find the time to create it. A... read more trusted partner recommended that we engage the services of Hunter & Scribe. They've been great to work with – they write well, do their research and respond well to feedback. Even better, they've helped us get very high open rates for our newsletters.
We engaged Hunter & Scribe to assist with reviewing and drafting content for our web application, set to launch next year. Our platform, Penny, is a purpose-driven finance application dedicated... read more to empowering women to confidently and capably achieve their financial goals—whether it’s managing daily finances or buying a home. Creating an innovative wealth app for women has required an extensive amount of high-quality content, and Hunter & Scribe have been instrumental in helping us tackle this challenge. Their work has not only been fast and to a high-quality, but they've also been incredibly responsive to feedback. Any revisions we've requested have been handled promptly and professionally. It's been an absolute pleasure working with Nick and his team, and I can't wait to share the content with our users. - Jemi, CEO, Penny
I've benefitted from Nick's marketing expertise not once but twice. First, he provided some valuable marketing advice to my business partner Dane and I, about promoting and growing our business.... read more Second, I was one of the people who attended his presentation about how financial advisers can write a LinkedIn profile that will help them attract and convert clients. Valuable insights to help us refine our marketing and content strategies!
I have been a customer for several years now, and have always found Hunter & Scribe to deliver on their promises, and sending through good content. Thanks guys.
One of the things that my company, Bluearch, pride ourselves on is our outstanding customer service, so this is something I pay close attention to when I work with our... read more companies. I’m pleased to say I had a very good experience with Hunter & Scribe. Throughout the process, they were very responsive to my feedback and worked hard to give me a good result. I was also impressed with the quality of their writing – they did an excellent job of turning my thoughts into clear, persuasive words.
Posted on Google Cez rokTrustindex verifies that the original source of the review is Google. Nick has helped me out a few times with excellent marketing advice which we use today and it generates us a consistent amount of business - I've known Nick for a few years a highly recommend his services ⭐⭐⭐⭐⭐ recommended by Mark OTG Rubbish Removals SydneyPosted on Google Baris KopuzTrustindex verifies that the original source of the review is Google. Nick and Hunter & Scribe wrote three capability statements for my business – and I didn’t realise how capable I was until I read them! I like the way they took the time to understand my business and clients, which made their writing precise and targeted.Posted on Google George FennelTrustindex verifies that the original source of the review is Google. I had a very positive experience with Hunter & Scribe. They were professional, knowledgeable and easy to deal with. One thing I appreciated was how they laid down a very clear process up front, so I knew exactly what to expect.Posted on Google Tim AllenTrustindex verifies that the original source of the review is Google. With the world moving to AI writing everything. It is refreshing to come across a rhetoric who can take your experience and knowledge. Ask the right questions and put that into a written masterpiece. Thank you Nick Bendel for your writing. I will let you know if I win.Posted on Google Andi WardaTrustindex verifies that the original source of the review is Google. Over the past 12 months, Hunter & Scribe have been helping my law firm with content. I was referred to them by another lawyer I respect. I appreciate working with them because they’re friendly, professional and reliable. If I ever request changes, they’re very responsive.Posted on Google Luke CurtisTrustindex verifies that the original source of the review is Google. I have been using Hunter and scribe for almost 4 years. I have always found their content to be useful and informative. For both my own information, and for the use in social media.Posted on Google Shauna RoseTrustindex verifies that the original source of the review is Google. Nick was great to work with. I need an urgent communication piece drafted to send to my clients and he well and truly met my expectations.Posted on Google Gunnar HabitzTrustindex verifies that the original source of the review is Google. Knowing Nick Bendel from Hunter & Scribe in person for many years, I admire his capability to write content for exactly defined personas and target audiences. The precision in his work is visible in every detail of his website (see the accuracy in his logo!) with clarity in the reception of his content. Serving mainly industries unknown for fancy words such as mortgage brokers, financial service professionals or accountants, Nick helps them to stand out with consistency and conversion. In addition to being a helpful educator for his network, Nick is famous for his 500 lunches and became the first guest in my own series #42coffees which would be impossible to start without brainstorming with Nick. Professionals in the property and finance businesses throughout Australia looking for the missing piece to win more clients and nurture their pipeline will be surprised what Nick can do for them.Posted on Google Jack FreestoneTrustindex verifies that the original source of the review is Google. Nick and the team at Hunter and Scribe have been fantastic to work with. They’ve helped secure a range of great media opportunities and reputable publications for both Buyers Collective and myself within the real estate industry. Very professional, well connected and easy to deal with throughout the entire process. Highly recommend to anyone looking to build their brand presence and gain quality media exposure.
Getting really clear on the specific problem you’re trying to solve.
Recommending a solution tailored to your specific goals and audience.
Writing quality content that matches your brief and solves your problem.































Traditional advertising takes a ‘sell, sell, sell!’ approach and tries to seal the deal immediately – like asking someone to marry you on the first date. By contrast, content marketing focuses on educating clients over the long-term as a way of positioning the business as a trusted expert – so when you eventually propose marriage, they’re much more likely to say yes.
Write about topics your clients consider relevant and interesting. That will generally be a mix of industry news and general advice.
The more content marketing you publish, the more visibility and credibility you’ll achieve, and therefore the more leads you generate. So you should try to do as much content marketing as possible.
Click hereᅠto read reviews from other Australian property and finance professionals.

Your social media channels are often the first place a potential client forms an opinion about you.

Every potential client your business attracts is in a different stage of their property journey. Some are ready to act.

Vendors don’t hand the sale of their property to the first real estate agent they find.
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