Content Writing
How to write confidently about numbers and money
Numbers make people nervous. You work in finance or property, so numbers are a second language for you. But not for ordinary people.
We can help you if:
Website Content Writing
Blog Writing Services
Customers are secretly visiting your website to research and compare you with your rivals. Blogs are a great way to instantly prove your expertise.
Social Media Content Writing
Your potential clients are on social media, so you should be too. The more content you publish, the more of a trusted expert you’ll become.
Newsletter Writing Services
Your rivals are sending email newsletters to your customers. So you should too. Regular newsletters are a great way to stay front-of-mind.
Email/EDM Writing
If you want to generate new business from old clients, you need to send them regular emails. That way, you’ll always be front-of-mind.
Media/PR Writing Services
Media coverage can turbocharge your credibility. So how do you get it? Step one is to send a well-written media release to targeted publications.
Ebook Writing Services
You can use ebooks as lead magnets, or email them to potential clients at the first point of contact, to prove your expertise and overcome objections.
Case Studies Writing Services
You need to prove to potential clients you’ve solved problems just like theirs for people just like them. How? With clever case studies.
Award Submission Writing Services
Being nominated for an award is a huge thrill. To get shortlisted, you’ll need to provide a persuasive, well-written submission.
Book Writing Services
You want to publish a book … but you don’t have the time or skill to write it. Don’t worry. You can get an expert writer to ghost-write your book for you.
Editing Service
You’ve written an important document … but you know it can be improved. Get a professional writer to edit the document, so it becomes more enticing.
Template Letter Writing Services
You know those 10 or 20 emails you keep sending? Get a professional to write template letters for you and copy/paste when the need arises.
Copywriting Services
You want to publish a book … but you don’t have the time or skill to write it. Don’t worry. You can get an expert writer to ghost-write your book for you.
SEO Writing Services
You’ve written an important document … but you know it can be improved. Get a professional writer to edit the document, so it becomes more enticing.
Product Description Services
You know those 10 or 20 emails you keep sending? Get a professional to write template letters for you and copy/paste when the need arises.
Nick really clarified my marketing strategy for my mortgage broking business. Very helpful and knowledgeable. If you're feeling uncertain about your current marketing strategy, definitely worth having a chat to... read more
Sion TitusI serve a really sophisticated, educated client base, which means they naturally expect top-quality work. That's why it's important my content marketing is of the same standard. I'm pleased to... read more
Nick ParkWe have really enjoyed working with Hunter & Scribe, they're easy to work with extremely responsive and will happily work through any type of project you place before them. No... read more
Stella GianottoHunter & Scribe recently helped me write a job ad targeted at experienced asset finance brokers and a LinkedIn profile designed to help me attract the same kinds of people.... read more
Mark WilliamsSaevil Row created a brand identity that generated incredible feedback from our client and their customers, so we wanted to enter this brand identity in the Australian Good Design Awards.... read more
Rachelle SaevilClever Finance is a mortgage broking business that has built a strong reputation with property investors. To make sure we stay front of mind with investor clients, we publish regular... read more
BarryGetting really clear on the specific problem you’re trying to solve.
Recommending a solution tailored to your specific goals and audience.
Writing quality content that matches your brief and solves your problem.
Traditional advertising takes a ‘sell, sell, sell!’ approach and tries to seal the deal immediately – like asking someone to marry you on the first date. By contrast, content marketing focuses on educating clients over the long-term as a way of positioning the business as a trusted expert – so when you eventually propose marriage, they’re much more likely to say yes.
Write about topics your clients consider relevant and interesting. That will generally be a mix of industry news and general advice.
The more content marketing you publish, the more visibility and credibility you’ll achieve, and therefore the more leads you generate. So you should try to do as much content marketing as possible.
Click hereﾠto read reviews from other Australian property and finance professionals.
Numbers make people nervous. You work in finance or property, so numbers are a second language for you. But not for ordinary people.
Your blog could be your most effective marketing tool or your biggest waste of time.
Your potential clients are already on LinkedIn – which means you can reach them directly without spending money on ads.